Start with the basics.
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Explain why there is a noisy correlation between phylogenies based on morphology and DNA sequence.
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Explain the pattern of substitution mutations.
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Explain the patterns of sequence conservation and divergence (e.g. divergence of exons and introns, Ka/Ks ratios).
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Explain pseudogenes.
That would be a start. @Winston_Ewert has at least started to tackle these problems, and could serve as a model for moving forward.
Overall, engage the scientific community and make an effort to look less like a PR firm. Focusing on doing science instead of writing articles on perceived persecution would be a step in the right direction. Like other scientific organization, money spent on research done in laboratories (including computer labs 
), observatories, and in the field should be the biggest part of your budget.